FOR RELEASE: 1/25/22
Tucson, Arizona
1/14/22
A new collaborative video platform, Filmstacker, is searching for forward-thinking storytellers interested in new ways to make and share video stories together.
Cody Sheehy, Filmstacker’s CEO, says, “in today’s modern communication landscape, influencer video is a massive force, but there still isn’t an easy way to do storytelling that involves an entire community, organization, or personal network. This means that an entire generation is growing up with no sense of community, just a focus on the individual. Filmstacker is at the forefront by empowering communities to create collaborate videos without relying on outrage, advertising, or harvesting personal information.”
On Jan 25th, Filmstacker will launch a Kickstarter campaign to connect with storytellers and give them early access to the platform so that they can test it and help guide development. Later, Filmstacker will launch to organizations and groups as a subscription service.
Filmstacker approaches video differently. Rather than relying on a single storyteller to craft a static video with a single point of view, the platform allows a team or “crew” to join a common project and contribute stories that can be easily remixed or blended together. “Video is becoming adaptive and that is really exciting. Being able to explore a shared story and dive in deeper at any point into the source of where it from … that is an exciting way to find content from your community and make your own contribution,” says Sheehy.
“We’re building a novel technology that is very exciting and fun, and we have a unique solution to handle dynamic video with smooth playback,” says J.D. Gibbs, Filmstacker Co-Founder and Head of Development. “Our small team of inspired developers have brought us to this point, and as we approach initial launch, the Kickstarter investment will help us to the finish line. We’re hopeful that our community will help shape our vision with valuable usage and feedback, while we release new features to make the experience even better.”
Distrust in advertising and the data mining model that underpins much of the current Internet tools is growing. In a recent New York Times article, Jeff Green of Trade Desk, says “The internet is answering a question that it’s been wrestling with for decades, which is: How is the internet going to pay for itself?” His comment explores how a new generation of companies are moving towards subscription-based business models similar to Filmstacker. This approach means that platforms can focus on building products that serve the users, rather than advertisers or other forces that would like to change how we perceive the world.
“Storytelling has always been at the core of what makes us human. Whether we are around a campfire or online, the reason we tell stories has always been to bring communities together,” says Sheehy, “not to sell consumer goods.”
Press Resources
Key Information: Kickstarter launch date: Jan 25th, 2022 - LINK
Brand Assets:
Filmstacker: https://filmstacker.com/company#brand
Reference: New York Times NYTimes
Social Media:
Facebook: https://facebook.com/filmstacker
Twitter: https://twitter.com/filmstacker
LinkedIn: https://linkedin.com/company/24799915